This service is provided as a permission marketing service only. This service is not intended as a SPAM service.
What is Permission Marketing?
Permission marketing is the direct interaction with your customer or prospect after you have received their permission to do so.
It is a good idea to inform your customers that you will possibly use
their email address to keep them up to date on new services and your
company development. This helps to earn customer respect and also
gain their permission to send such updates at the same time.
This service is ideal to keep your existing customers and investors informed on your business and new developments. In addition, you can also use your site to build a collection of potential clients who are interested in your product or service and wish to be kept informed on your business.
With this service, you can design your email campaign in basic text format, HTML or however you see fit. ParaFx.com will then take your designed email campaign and
your list of potential recipients and launch your email newsletter for you. You can specify the email address that the newsletter is to be coming from so that you can track any bounceback emails or responses.
Pricing varies depending on volume of emails being sent. If you would like more information on this service, please send your inquiry to cservice@parafx.com
Please note that we do not allow SPAM to be sent with this service. "Spam" is the term for unsolicited email. When you "spam" someone you are sending email that they do not wish to receive or did not sign up for. All campaigns are subject to an approval process by ParaFX.com staff.
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Q: Why can't I just
send emails to my customers myself?
A: Unless you are an ISP like ourselves, it is generally not a
good idea to send mass emails from a business or home internet
connection. Most ISPs will have preventative measures in place to
avoid their service from being used for SPAM purposes. Should you
attempt to send a mass mailing from your connection, your ISP may
possibly suspend or terminate your service. Most often, sending of
more than 100 addresses at a time is in violation of your ISPs terms of
service.
Q: What makes ParaFX.com's Email Newsletter service work
better?
A: In our case, we own our system completely end to end, and
therefore have designed the server farm specifically to handle email
campaigns. Further to that, emails are sent in such a way that
they comply with standards and guidelines that other mail systems check
for before accepting mail. This is important to ensure that your
email campaign has a higher success rate and is not filtered by SPAM
guards on other mail systems.
Q:
Can ParaFX.com confirm successful delivery to every address?
A: Unfortunately we can not confirm all deliveries. We
can report to you on what addresses are no longer valid and resulted in
a bounceback of your campaign. This will allow you to prune your
customer list for the next campaign. When our system sends out
your email, it is received by other mail systems. If the other
mail systems reject the message, a bounceback will be generated.
If the other mail systems accept the message, it can be assumed that it
will be delivered successfully. If our mail system can not contact
the receiving mail system, the message will remain in our queue for 5
days, while constantly retrying to deliver to the receiving mail system.
Q: Can I have my email campaign send from a fake address?
A: Technically this is possible, however not
recommended. To ensure the best success and tracking ability of
your campaign, we suggest that you use a real email address. This
helps greatly as you will receive the bouncebacks at that address, and
will be able to track the success rate. In addition, many of your
customers may choose to reply to your campaign, and using a fake address
will cause that reply to not be received.
Also, some mail systems before accepting your message, will check to see
if the address it is coming from is valid. If you use an invalid
email address to send your campaign from, receiving mail systems may
reject your newsletter.
Q:
How does pricing work for this service?
A: ParaFX.com prices based on the number of addresses in your
email list. Pricing varies, however Email campaigns start as low
as $0.11 / email address. A minimum of 500 addresses will be
required to use this service. If you wish to send to a list of
addresses smaller than 500, a $25.00 setup fee will apply. In
order to perform this service, ParaFX.com will require a credit card or
advanced payment for services. Your representative will give you
additional details.
Q: Does ParaFX.com charge for addresses that are invalid or
could not be delivered to?
A: Yes. Even messages that can not be delivered
successfully incur transmission costs on our system. ParaFX.com
will however also have your email address list analyzed to remove
duplicate addresses and addresses that are not in the correct format in
order to conserve your cost.
Q: Will ParaFX.com help me design my newsletter email that I
wish to send?
A: No. This is best left to your website designer.
Your website designer can create an HTML document that can be sent as
your newsletter.
Q: How often can I use this service?
A: As long as your account is in good standing, there is no
set limit on the use of this service. This service is performed by
our Network Administrators for you. However it is to be understood
that should ParaFX.com receive numerous complaints about your
newsletter, we will discontinue the service. In most cases if you
are sending to your own customers, there should be no such
response. However if you purchase an email list from a marketing
source, that is not considered acceptable and is grounds for service
termination. Generally it is not advised to purchase lists as it
can damage your company image, and also, most often those lists of
addresses have been sold many times over and therefore become known to
receive SPAM.
Q: So what do I need to use this service?
A: In order to perform your email campaign, ParaFX.com needs
the following:
-
A Name to send the
newsletter from. ie: "Your Company Announcer"
-
Email Address to send
the newsletter from. ie: (announce@yourcompany.com)
-
A Subject Line ie:
"Check out whats new in March!"
-
A copy of the Email to
be sent (in Text or HTML format)
-
A List of addresses (in
Text, Excel, or CSV format)
We will then send a test
email to you to show you what the broadcast will look like. Upon
receipt of your approval, we will go ahead and perform your email
broadcast.
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